Website Copywriting – Your Online Salesperson!

It’s the difference between “just a product” and a benefit packed, highly desirable must-have item that leaps from the page. Good website copywriting gives your website visitors a good hard poke in their emotions; it grabs their attention, piques their interest, and then gives their credit cards a gentle (or not so gentle) work out. 

What makes good website copywriting?

Good website copywriting transforms the features of your product into unique and exciting benefits and makes these absolutely essential to the reader.  Website copywriting triggers a powerful emotional response or need in the potential buyer and then explains how your product, and your product alone, can truly satisfy that need.  Powerful stuff!

And in the words of a pioneering 80’s copywriter - but wait….there’s more.

Website copywriting is also an essential part of your overall branding strategy.  It determines the tone and “voice” of your brand and the benefits are plenty.

• Adds professionalism to your brand
   
• Creates brand loyalty
   
• Re-enforces your market position
   
• Re-enforces your brand’s values
   
• Creates “buzz” around your brand
   
• Creates a desire to engage with your brand
   
• Subtly (or not so, depending on the copywriter’s approach) undermines the value of your competitor’s brand and products
   
• Increases credibility
   
• Optimises your content for search engines (helps search engines find and classify your site)
   
• Cleverly disguises content added just for search engine optimisation purposes (you’re looking for search engine optimised content now aren’t you?)

  

Web123 Website Copywriting

Here’s the Web123 difference.  There are a lot of copy writers who are not copywriters!  They are search engine optimisation experts who write copy for websites.  Professional copywriters are marketing and advertising specialists, who understand how to entice your readers, how to build your branding, how to make your product truly desirable – not just appear in Google search results.

All of our website copywriters come from the broadcast or press advertising industries (if you’ve ever listened to commercial radio, or read a newspapers in Australia, chances are, you know their work!)  They have extensive experience targeting grocery buyers, decision makers and purchase researchers. They know how to sell your particular product to your particular audience.

They’re also experts in on-page (content) search engine optimisation. Once you know how to push emotional buttons until their wallets pop open, search engine optimisation is a breeze.

Web123 guarantees that your website copywriter will be a professional copywriter, not just some guy who writes copy.

Website Copywriting Cost

Already got a Web123 website? Login now

Existing Web123 clients can have quality website copywriting from just $595.00 a site. That’s $300 off the normal RRP! It’s our way of saying ‘thanks’.
 

Not a Web123 website owner…. yet?

You’re missing out but hey, that’s okay. We’re always finding new ways to look after our clients, including providing awesome discounts! If you commit to buying a website, that awesome discount rate is yours - for all your future sales banners too! If not, no worries, our non-member price is $895 per five page site. Speak to a Web123 staff member now.

 

Includes:

• Creative, Well-Written and 100% Original Content
  
  
• According To Your Exact Requirements
  
  
• FREE Meta details – With each custom page, we will provide a catchy title, keywords and page description.
   
• SEO friendly - Your keyword(s) will be placed in the title, the first & last paragraphs and throughout the web copy in a natural and fluent manner
   
• Quick Turnaround Time – Within 5 days!
  
  
• Revisions based on your feedback – 3 x sets of changes
   
• 100% satisfaction guaranteed!

 

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